Mr Li Dong has a wealth of business and consulting experience in China. Since 1985, he has been directly involved in many different projects involving the printing and publishing industry in China. In 1994, Li Dong introduced “Harlequin” - the largest publisher of romantic novels into China and successfully established the brand in a the market with sales at 300,000 copies in year one.

From 1999 to 2007, Li Dong worked, as Country Manager and General Commercial Manager, for CCH and LexisNexis China. He established CCH China operations and build its business revenue from zero to US$1.5 million within 24 months.He also lead the transition of the Lexis Nexis from Professional Information Provider to Professional Total Solution Provider.

Li Dong is a senior consultant with DDMA. During his time with DDMA he has played a key role in the negotiation and establishment of several joint venture companies and the establishment of several retail development and expansion projects for numerous DDMA clients.